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New Year, New Donors: Finding, Engaging, and Retaining New Donors

About this event

In reaching and engaging new audiences, traditional approaches may not always resonate. That's why it's important for fundraisers to stay on top of the latest trends to meet the evolving needs of donors. This panel will explore actionable strategies to attract new supporters to your cause and engage existing ones. Join us and be inspired with fresh ideas worth exploring for your nonprofit in 2023!

Meet the panelists

Brian Lacy, NPO Info

Brian Lacy is a Data Consultant at NPO Info and is the principal of Brian Lacy and Associates, a fundraising and data services firm with more than 30 years of experience that provides leading industry resources and veteran talent to maximize opportunities across the giving spectrum. With Expertise in the North American market and connections across the philanthropic landscape, he and his team have worked from higher education to health care to religious and community charities and has created fundraising programs regardless of the size of team or budget. From annual giving solutions to major and principal giving strategies, they have helped more than 400 non-profits raise more than $1 Billion in philanthropic support.

Brianne Gerzevske, Meyer Partners

Brianne Gerzevske is the Account Director at Meyer Partners. With over a decade of fundraising, donor relations and nonprofit management experience in the faith-based sector, Bri now works as a consultant at Meyer Partners to help organizations find success, joy and fun in their direct response programs. Bri is a member of the Association of Fundraising Professionals (AFP) and currently sits on the board for the St. Louis Chapter. She graduated with her MA in Nonprofit Management from Webster University in 2017 with high honors, and is a member of Delta Mu Delta (International Honor Society of Business). She has been a Certified Fundraising Executive since 2018. When she is not working or learning all the things, Bri is painting, blogging and hosting the "Lutheran Ladies Lounge" podcast on KFUO Radio.

Ellen Bristol, Bristol Strategy Group

Ellen Bristol is the President of Bristol Strategy Group. Ellen Bristol considers herself a performance-management nerd and a geek for metrics. Or maybe the other way around. Her mission is to improve the success of nonprofit fundraising by adapting the most beneficial practices of high-performing sales team and their managers, to improve the performance of fundraising teams, including volunteers. She's known for her Leaky Bucket Assessment for Effective Fundraising, the only popular study of fundraising-team productivity in the sector.

Noah Gerding, Responsive Fundraising

Noah Gerding is a Consultant at Responsive Fundraising. He has devoted the past two decades of his professional career to the nonprofit sector, specifically in the Twin Cities of Minneapolis and Saint Paul, Minnesota. From creating or leading organizational strategy in individual or institutional giving and donor relations to communications, marketing, volunteerism, events or board governance, Noah’s contributions continue to help ensure that overlooked communities—supported by a wide variety of diverse nonprofits—are seen, elevating the voices of those both being served and those called to serve.

What will be discussed?

  • Innovative approaches to finding new donors
  • Emerging trends to keep in mind when creating your 2023 strategy
  • Tools and technology that help empower your nonprofit
  • And more!

Who should attend?

While we firmly believe that anyone in the nonprofit sector could benefit from learning new strategies in acquiring and retaining donors, fundraising professionals, nonprofit leaders, marketing, and public relations managers will find this panel the most pertinent.

Earn 20 Cause Coins Today!

When you register and join us live you will earn 20 Cause Coins which can be redeemed for discounts on software for mission-driven businesses and free consultations with industry experts! Learn more about Cause Coins and join NXUnite here.

Interested in being a panelist? Let us know via this survey.

Hosted by

  • Guest speaker
    Noah Gerding Consultant @ Responsive Fundraising

  • Guest speaker
    Brian Lacy Data Consultant @ NPOInfo

  • Guest speaker
    Ellen Bristol President @ Bristol Strategy Group

  • Team member
    Colleen Carroll NXUnite Lead @ Nexus Marketing

  • Team member
    Team NXUnite NXUnite

    NXUnite is here to make introductions that lead to lasting relationships.

  • Guest speaker
    Brianne Gerzevske Account Director @ Meyer Partners


Making introductions that lead to lasting relationships.

NXUnite by Nexus Marketing is an online community resource for change-makers to learn, network, and grow.

NXUnite panels are engaging conversations between Nexus network experts and nonprofit and mission-driven professionals that address what matters to the mission-driven sector.