About this webinar
The e-commerce journey began later for many CPG manufacturers than it did for businesses from other categories. But the rise of CPG e-commerce – even before the pandemic – has shined a spotlight on the need to build efficient and effective e-commerce organizations. Join us for our fifth brand spotlight as we talk with Manish Sharma from Kellogg’s. Manish will talk about Kellogg’s transformational journey and about the seeds that need to be sowed when building a successful e-commerce organization.
With 18 years of experience in the CPG industry in local, regional, and global assignments, Manish Sharma is an e-commerce, marketing, and commercial leader who is passionate about building businesses, brands, ideas and developing talent.
With 20+ years in marketing and sales, she has built on her past e-commerce experience at OneSpace, where she helps brands win on the digital shelf. Her presentations, workshops, and e-books educate e-commerce teams on best practices about optimizing content for visibility and conversion, at scale.
The disruption in our industry means that the gauntlet has been thrown for every brand to become a challenger brand. The Lonely Learner Series features conversations and knowledge sharing with e-commerce professionals who are leading their respective brands into the next era of digital commerce.
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