About this webinar
With consumers shopping via e-commerce more than ever before due to COVID-19, many manufacturers are trying to bridge the divide between their brick and mortar and e-commerce teams. Join us for week 7 of the Lonely Learner Series as we talk with Brian Dudzinski from KIND Healthy Snacks about the shift toward omnichannel thinking and how e-commerce teams can lead that change. We’ll discuss the need for translating the fundamentals of e-commerce to language brick and mortar colleagues can embrace, the importance of availability and content - both online and offline, and 3p delivery services and the impact they have in an omnichannel world.
With 20+ years in marketing and sales, she has built on her past e-commerce experience at OneSpace, where she helps brands win on the digital shelf. Her presentations, workshops, and e-books educate e-commerce teams on best practices about optimizing content for visibility and conversion, at scale.
Brian Dudzinski, Director of E-Commerce for KIND Healthy Snacks, is an ROI-minded leader who is widely viewed as one of the top e-commerce pros working for a brand today. Brian has been recognized as both a “Leaders of Change” in e-commerce, as well as a “Who’s Who in E-commerce”.
The disruption in our industry means that the gauntlet has been thrown for every brand to become a challenger brand. The Lonely Learner Series features conversations and knowledge sharing with e-commerce professionals who are leading their respective brands into the next era of digital commerce.
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