About this event
Bye Bye Zuck: An exciting time for brands
10 promising hints of the awakened marketing ahead (before you go on holiday)
The first half of 2020 has not spared brands. Neither did the recent social protests. The Black Lives Matter movement and imminent American elections have particularly forced brands to fist-wave, if not to take concrete actions.
In this intense context, brands have no choice but to redefine their roles and imagine new ways to engage with their younger and 'woke' GenZ consumers beyond traditional social media strategies.
In this webinar, we’ll be sharing 10 fresh & intriguing models that could push the creative envelope for brands that are willing to outstrip the needs of the now committed-consumer.
While our case studies will focus on the fashion, beauty, art, travel, wine & spirit industries, we warmly welcome any marketing professionals to join this ‘roller-coaster’ session where we’ll decipher:
- new influence
- new touchpoints
- new e-commerce
- new relationships
Please join us for a pre-holiday refreshing session where our only concern is getting you inspired!
Webinar structure
I. Context:Social demands & solidarity momentum - 04:15
II. Social media exasperation: 10 new ways to hook and engage consumers - 09:50
III. Impact: Reshaping your brand ecosystem, outside of the (traditional) social media world? - 41'47
Register now to watch the event's replay!
WITH PARIS
We are the dots.WITH is a digital partner of a new kind based in Paris & Madrid.
In a digitalized world, we are the dots to unlock the potential of new marketing realities and facilitate their implementation.
