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EV customer segmentation

About this event

Based on our EV research, this session explores consumer profiles and behaviors along the adoption curve.

Hosted by

  • Guest speaker
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    Z Z Principle Data Scientist @ Trade Area Systems

  • Guest speaker
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    Z Z President @ TAS

    Bill is responsible for TAS day to day operations. Previously, he was Director of Market Research for CVS Pharmacy, where he was instrumental in the company’s nationwide expansion. Bill is happiest when he is left alone to code. This hasn’t happened since early 2008.

  • Team member
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    Webinar Host Kalibrate.com

  • Guest speaker
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    Anila Siraj Senior VP and Head of Kalibrate Data Strategy @ Kalibrate

    Anila advises fuel and convenience retailers across the globe on pricing and planning strategy and she is recognized as an expert within the industry. In her current role, she oversees all data strategy, including cross-solution data leverage to empower the full potential of the Kalibrate Decision Suite.

  • Guest speaker
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    Glenda Bemis Director of Client Success @ Trade Area Systems

    Glenda architects client environments and oversees user training. She joined TAS in 2012 as a client support specialist and went on to lead the client software support team before moving into her current role. With a degree in GIS & Cartography, Glenda loves all things geography.

Kalibrate

Kalibrate removes the guesswork to help businesses identify opportunities, reduce risk, and outperform the competition.