MadKudu invites you to their event

Aligning GTM Teams in a PLG Funnel [On-Demand]

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About this event

Francis Brero, co-founder and CRO at MadKudu, shares his learnings and perspective on how to align go-to-market teams in the ever-evolving product-led world we are living in. In this ~30 minute session, he covers common questions from PLG GTM teams, including:

  1. What should my "north star" metric be?
  2. Do I really need a sales team?
  3. How long should our free trial be?

This session was originally recorded for the 2020 G2 Reach Conference, which you can learn more about here.

MadKudu

Take the guesswork out of your GTM strategy

MadKudu translates buying signals into actions – allowing sales reps to spend less time researching and more time talking to buyers. Companies like Avalara, Lucid, and Gong use MadKudu to double qualified pipeline, increase ROI from campaigns, and reduce wasted effort.