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BCN Industry Virtual Week | Mediterranean Automotive Conference by ASCAME

About this event

BCN Industry Virtual Week

Mediterranean Automotive Conference by ASCAME

The automotive industry is going through a time of uncertainty compounded by the rapid spread of COVID-19. Creating a Mediterranean hub for the manufacture of vehicles has enormous possibilities, becoming a regional platform that would facilitate industry, trade and logistics worldwide. The Mediterranean region can become an international manufacturing and assembly center from which to access Africa, Asia and Europe and influence world markets. Cheap energy, the availability of raw materials, a young workforce that can be trained in the necessary skills and a large potential consumer market are some of the advantages offered by a Mediterranean region ASCAME is launching this conference on investment in the automotive industry to discuss how to incentivize the sector and expand its capacity to manufacture, export, create jobs and boost the market.

Speakers

Dr. Pedro Nueno, Professor of IESE and Founder and Honorary President of CEIBS (China).

Latifa Liot, CEO - Algerian Automotive Association

Josep Nadal, Cluster Manager - CIAC

Dany Abboud, General Manager Executive - TopCat Industries / BusinessMed

Ismet Kağan Yıldırım, Project Manager - Investment Office of the Presidency of the Republic of Turkey


Moderated by:

Anna Escoda, Area Manager, Projects and International Cooperation Area - ASCAME

BCN Industry Virtual Week was born as a transversal proposal to the challenges of Flexible Manufacturing, Robotics and Digital Industry..

Together we have prepared a series of online meetings, under the name of BCN Industry Virtual Week, to analyze how the sector will be able to face the challenges posed by the situation of the new normal



Supported By:

Institutional Partners:


In collaboration with:


Strategic Partners:


Una iniciativa de:




Hosted by

  • Guest speaker
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    Latifa Liot CEO @ UPIAM-Professional Union of the Automobile and Mechanical Industry

    Latifa TURKI LIOT is a « Contract Manager Consultant in industry sector » with a demonstrated history of working in the international affairs industry on the algerian market. She performs in corporate intelligence, corporate diplomacy, public affairs, Large Contracts Negotitaion, Market Analysis and strategy in the algerian market. She ows an MBA of ESCP Europe, is graduated from Sorbonne University in Mechanicals. She also handles law studies in public affairs and contract management.

  • Guest speaker
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    Dany Abboud General Manager / Executive Board @ TopCat industries / BusinessMed

    Mr. Abboud is a member of the board of the Association of Lebanese Industrialists, where he heads the committee for International Relations. He is also the representative of the Lebanese private sector at the European Commission’s Euromed Industrial Cooperation Program. He is also member of the Executive Board of BusinessMed, the Union regrouping Business Confederations from 18 countries around the Mediterranean and Europe.

  • Guest speaker
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    Josep Nadal Cluster Manager @ Clúster de la Indústria d'Automoció de Catalunya - CIAC

    Josep Nadal Puigvert és el gerent de clúster de CIAC, càrrec que ocupa des del 2018. Té experiència en altres empreses del sector de l’automoció, tot i que ha treballat en una àmplia varietat de sectors: Brake Discs, Alternavida SA, Gryyp Line SL i DOGA .

  • Guest speaker
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    Anna Escoda Area Manager, Projects and International Cooperation Area @ ASCAME

    Projects and International Cooperation Area Manager. In charge of managing and executing projects and initiatives based on the Blue Economy, Green Economy and Digital transformation bringing effective answers to the challenges and opportunities that Chambers of Commerce and SMEs have to face.

  • Guest speaker
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    Ismet Kağan Yıldırım Project Manager @ Investment Office of the Presidency of the Republic of Turkey

    Born in 1974, Kağan Yıldırım studied Business Administration in Istanbul. Following his graduation, he went to Germany where he made his master degree. Kağan joined in 2007 to the Investment Office of Turkey and had different responsibilities.

  • Guest speaker
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    Pedro Nueno Professor of IESE and Founder and Honorary President of CEIBS (China). @ IESE, CEIBS

    Technical Architect, Industrial Engineer, Doctor of Business Administration. Prof. of Entrepreneurship. Author of 22 books on International Business, Entrepreneurial Themes, Corporate Governance.

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