Taking the Telecommunications Sector to the Next Level with Customer Analytics

There is no doubt that the telecommunications sector is one of the most competitive industries in Europe. While the focus is on further developing high-speed data infrastructure, delivering enriched mobile experiences and increased ubiquitous connectivity, the industry needs, more than ever, to be competitive and customer-centric.

Fortunately, as technology becomes more accessible, customers are increasingly connected and interacting with telecom brands. This unique wealth of data offers enormous possibilities when combined with effective Customer Analytics techniques and approaches. Advanced Telco players can thus increase their customer NPS by better knowing and serving their customers, or reduce churn thanks to unique actionable insights.

👉 Join our Telco-focused webinar with Benoit Scheen, Senior Telco Advisor at Positive Thinking Company and former CEO of Orange Europe, and Peter Neckel, Head of Customer Analytics at Positive Thinking Company. Together, they will discuss how Customer Analytics turns out to be the central link that combines strong strategic customer orientation on the one hand with the possibilities of up-to-date AI on the other.

Key takeaways of this webinar:

✔ Applying Customer Analytics approaches in the Telco industry

💡 How to become more customer-oriented through data-driven personalization

📊 How to be more competitive with data-driven insights

Who should participate:

• Head of Customer Service/Customer Care,
• Customer Service Manager,
• Head of Marketing & Campaign Management,
• (Product) Marketing Manager,
• Customer Relationship Manager,
• Chief Data Officer,
• Or anyone with a stake in customer service, marketing or data within the Telco industry.

👋 Can't attend live? Register now to receive the recording and the slide deck within 24 hours after the live session.