How Leading Brands Measure Employee Advocacy on LinkedIn

Employee-generated content receives, on average, six times more engagement than corporate communications. Yet many organisations still struggle to understand the true impact of their employee advocacy programmes.

In this webinar, discover how social listening can help you measure, optimise and scale employee advocacy. Learn how to identify your most influential ambassadors, track the reach and engagement of employee content, benchmark your programme against competitors and uncover the conversations driving your brand's visibility.

Whether you're launching an employee advocacy initiative or looking to demonstrate its ROI, you'll leave with practical, data-driven strategies to turn employee voices into measurable business impact.