About this event
Coming up with fresh ideas as a marketer can be hard. To keep your audiences engaged, you need to be creative. But when you feel 'marketer's block' setting in, how do you push through?
Rationale regularly holds workshops with clients to help their teams be more creative when it comes to content generation. In this webinar, we will share our methodologies, hints and tricks for coming up with engaging, exciting content marketing ideas, so that you never feel uninspired again.
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Paul is a talented and experienced creative leader who has supported local and global brands to enhance their brand and content, across multiple channels and across a variety of media. He is adept at translating strategy and insight into award-winning approaches that bring to life a brand’s story and engage and delight audiences. Heading up Rationale’s design and video studio, Paul sets the tone for the quality of our creative output.
I work with the content marketing industry, both in the UK and overseas. Working closely with publishers, agencies, and in-house content creators, the team and I are able to continuously help educate those in the industry, whilst engaging and growing the wider content community.
Paula supports Rationale’s brand marketing strategies, market research, also providing editorial and creative input. A graduate in Modern Languages and Culture, she has a global outlook and approaches her work with confidence, curiosity and agility.