About this event
A common—and costly—cause of product failure is inadequate product definition in the initial design phase. A rush to development without a comprehensive plan leads to unforeseen environmental stresses, misunderstood or unknown loads, and expensive redesigns down the line, due to either manufacturing or performance issues, fundamentally undermining the goal of creating products that are truly built to last.
A product is only as reliable as the data behind its design. While the first step in avoiding failure is a comprehensive product definition, the second is ensuring your material can actually withstand the environment you’ve defined. Many engineers fall into the "datasheet trap"—relying on single-point values that fail to capture how a polymer behaves under real-world stresses, temperatures, and time scales.
In this second installment of the Robust or Bust series, we dive into the practical application of mechanical testing to move beyond guesswork. We will explore:
Stop over-designing to compensate for uncertainty. Join us to learn how to unlock material performance and build products that are truly engineered to last.
Hosted by
Jack DeSousa is a graduate of Winona State University with a degree in composite materials engineering. Jack is a Project Engineer with The Madison Group, and specializes in failure analysis, material testing and characterization, and design. He has performed over 600 product evaluations and over 75 chemical/material analyses for industrial clients as well as supported many more. Jack’s attention to detail and follow through are essential to the operation and maintenance of the laboratory and its equipment at TMG.
The Madison Group has been a recognized global leader providing consulting services, technical expertise and innovative technology to the plastics industry since 1993. We solve plastic problems and find economic solutions that help drive product development to yield higher quality parts.