About this event
The most successful brands don't just sell products; they tell stories.
To stand out from the crowd, create immersive digital experiences, and connect with their customers, businesses need to harness the power of storytelling.
In this online panel, we’ll be chatting to digital leaders to explore how storytelling can transform your customer experience and drive results for your business.
Join us to discuss the power of storytelling in product, how to measure its effectiveness, and how developing your brand story can help drive better ROI.
Hosted by
Anita Leslie is Head of Product at 383, with 20 years experience in digital product management leading cross-functional product teams to create great outcomes. She works with teams and businesses to understand the vision and make decisions led by data and first-hand knowledge of customer problems, in addition ensuring it is clear what value is being provided to the customer to drive commercial growth. Anita has experience in all areas of product management and throughout the product lifecycle, from new product development and product market-fit, to product growth and product sunsetting, in B2B SaaS and mobile.
383 Group is a collection of digital product specialists, uniting the skills, knowledge and experience of 383 Project, our digital product studio, Canvas, our digital product conference and community, and IRIS, our product talent acquisition consultancy.