About this event
The internet is on TV. Congratulations, everyone – we’re living in the future.
And it’s great. Connected TV is giving us what we always wanted on the big(ger) screen: better targeting, more flexibility and fewer barriers to entry. (If you’re a B2B brand and you thought your logo would never appear in anyone’s family room, now’s your chance.)
Alas, the future has also brought its challenges. Connected TV media buyers are wading through platform fragmentation, measurement and privacy regulations.
We're in luck, as Terri Cameron is co-hosting with Jeeves this month. As Jan Kelley’s Director of Media Strategy, she’s the perfect person to lead our interview with Paul Foots, Google’s Connected TV Specialist.
Together, Terri, Paul and Jeeves will discuss:
- How to be strategic in your Connected TV buy;
- Targeting, data and privacy;
- How to get started – whether you’re an enterprise or a small business; and
- Where linear TV still wins.
When? Wed., Feb. 28 @ 1 pm ET
Where? An internet near you.
Hosted by
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Team member
Andrew Mepham Account ExecutiveT
Jan Kelley
Creative and digital as one.We’re an award-winning creative digital agency that combines human insights with data-driven technologies to help clients win.
