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Webinar – Sustainability Stories: How to talk credibly without greenwashing

About this event

Webinar – Sustainability Stories: How to talk credibly without greenwashing

As the fight against greenwashing gains momentum, there’s never been a better time for brands to convey their sustainability efforts transparently and effectively — not just to engage consumers but to inspire stakeholders and the global community.

Join our discussion with industry voices to explore the strategies that businesses can implement to authentically talk about their climate initiatives within an increasingly regulated landscape.

The panel:

  • 👕 Sarah Arts, Head of Marketing at ASKET
  • 🖇️ Sarah White, Managing Director at Halpern (partner in T&Pm)
  • 📣 Hannah Hamilton, Head of Communications at Vaayu
  • 🏁 Moderated by Joe Cross, Climate Investor & Marketing Expert (ex-Wise PLC)

Covering topics such as:

  • Best practices for articulating your brand’s sustainability journey
  • Insights on how to avoid the pitfalls of greenwashing
  • Ways to foster genuine connections with your audience
  • Tools to craft meaningful storytelling

Whether you’re looking to amplify your brand’s climate actions or seeking innovative ways to engage with your customers, this webinar will equip you with the knowledge and tools to create an impactful narrative that is transparent and trusted.

Register now to secure your spot and be part of the conversation.




Hosted by

  • Team member
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    Marek Winiarski

  • Guest speaker
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    Joe Cross (ex-Wise PLC) Climate Investor & Marketing Expert @ ex-Wise PLC

  • Guest speaker
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    Sarah Arts (ASKET) Head of Marketing @ ASKET

  • Guest speaker
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    Sarah White (Halpern) Managing Director @ Halpern

Vaayu

The world’s first automated software empowering brands and businesses within the retail industry to track and cut their carbon and impact in real-time (named one of TIME’s Best Inventions)