La Growth Machine invites you to their event

Sell faster without losing the human touch: how AI empowers Sales/GTM teams

About this event

Sales and GTM teams are under pressure to move faster, stay relevant, and scale without losing the human touch. That’s where automation and AI agents come together.

In this live session, we’ll show you how La Growth Machine and Dust unlock a new way of working for SDRs and AEs, blending automation, enrichment, and AI-driven workflows.

Here’s what you’ll learn:

  • Prospect List Building at Scale – Generate hyper-targeted, enriched lead lists with La Growth Machine.
  • AI-Driven Personalization – Let Dust agents craft context-rich outreach sequences that actually resonate.
  • Discovery Call Prep – Automate pre-meeting research and intelligence gathering.
  • Follow-Up on Autopilot – Draft and schedule tailored communications post-discovery.
  • Client Handover Workflows – Smoothly transfer deals to CS with AI-powered playbooks.
  • Real-World GTM Playbooks – See live examples of AI + automation saving hours for sales teams.

✨ Expect concrete use cases, live demos, and practical takeaways you can plug into your sales motion the next day.

Hosted by

  • Team member
    T
    Eloïse Barrège Community Builder @ La Growth Machine

    Playground by LGM: a skill-building community for Sales, Growth et Recruiters

  • Guest speaker
    G
    Faateh Dhillon Senior Account Executive @ Dust

La Growth Machine

The growth platform to automate true one-to-one interactions with your prospects across Linkedin, Twitter and Email.