7 Agency Growth Areas for Client Selection and Retention

7 Agency Growth Areas for Client Selection and Retention

Building an agency is trial and error. But leave experimentation out of it when it comes to building client relationships.

Join this webinar to see how Jeff has learned from his early mistakes to grow a highly-respected agency, with many client relationships lasting over a decade.

In this webinar, you'll learn:

• A ten-point test criteria every client must pass before sending a proposal.
• A grading system for tracking prospects and their impact on revenue.
• How to avoid sabotaging your client relationships in the first 90 days and how to turn your best relationships into cash cows.
• Why your sales deck should always be T-Shaped.
• The revenue impact of focusing on client retention vs. new customer acquisition, and how it affects your forecast.
• Why you should say no to 90% of the inbound leads you generate.
• The one thing every client cares about that most agencies completely ignore. Get this right and you can do no wrong.

The webinar will last about 45 minutes. Have questions? Send them in the webinar chat or join our CXL Facebook group here. It's a place for discussions about marketing, growth and optimization.