Storytelling for Product Managers: Influence Without Authority

Most product managers live in a whole world of pain (better known as data, features, and competing priorities). And no matter how good you and your slide deck are, stakeholders are fickle creatures and logic alone won’t win hearts or unlock budgets.

Enter: Storytelling.

Join us in Agileville to find out how storytelling can transform your influence. You may laugh and you may cry (on my behalf), but you will walk away with practical tools to use the very next day.

Discussion points:

• Why stories beat stats
• The 3-act structure that makes your stories memorable

Date and time:

Wednesday 29 October 2025: 12:00 UK / 13:00 CET / 07:00 EDT / 04:00 PDT

About our speaker:

Louise May is Director of Product Management at Product Focus. She has over 20 years’ experience in product management and consultancy. She has held head of product and director of product roles in several software companies and has worked in start-ups, scale-ups and multi-nationals. Her passion is recruiting, developing and coaching high-performing teams and watching people grow and be successful.

She is an advocate for lifelong learning and has been a teacher, a trainer, a (hobby) sports coach and a mentor. Her role at Product Focus is to develop a professional development programme for product managers to support them throughout their career.