From Recruitment to Leadership: Strategies for Building a Stronger Membership

Building a strong membership base is crucial for the long-term success of any association. But what steps are you taking to ensure that your recruitment efforts don’t just stop at signing new members? How can you turn members into leaders who will actively contribute to the growth of your organization?

Join us for an insightful webinar where we’ll explore strategies that take your membership efforts to the next level—from recruitment to leadership development. Whether you’re looking to expand your community or enhance the leadership capabilities within your organization, this session is packed with actionable insights that will help you build a stronger, more engaged membership base.

In this session, you’ll learn:

• Proven strategies to recruit and engage new members effectively
• How to foster leadership within your membership to drive community growth
• Best practices for developing and nurturing future leaders within your organization
• Actionable tips for enhancing retention and deepening member loyalty
• Insights on creating an inclusive and engaged culture for long-term success

You’ll also have the chance to ask your questions during an interactive Q&A session, where we’ll provide personalized advice for your unique challenges and opportunities.

Can’t make it live?

No worries! Register now, and we’ll send you the recording after the event.

💼 About Nexus Marketing

Nexus Marketing is an agency of trusted SEO, GEO, and lead-generation experts in the mission-driven sector. Our focus is on SEO, AI-search feasibility, revenue generation, digital PR, and content creation services for organizations and businesses making a positive impact. We help our clients and partners improve their online presence, accelerate lead growth, and establish themselves as industry thought leaders by providing customized marketing strategies and targeted support.

💼 About Tradewing

Tradewing is dedicated to empowering trade and professional associations with innovative tools that enhance member engagement and foster collaboration within industries. Their platform is specifically designed to meet the unique needs of associations, offering seamless solutions for communication, knowledge sharing, and virtual events.

By providing associations with dynamic, value-driven communities, Tradewing helps boost membership growth, improve retention, and increase engagement. Trusted by leading organizations, Tradewing’s platform simplifies the process of connecting, networking, and supporting members in their industries.

🗣️ About The Presenters

Aliah Reyes, Client Solutions Specialist, Nexus Marketing

Aliah serves as a Client Solutions Specialist from Nexus Marketing. Having been with the company for 3 years, she has owned multiple research and outreach projects for the team, leading to a steady increase in Nexus’ roster of satisfied clients. She holds a bachelor’s degree with honors in Speech Communication from the University of the Philippines and a certificate in Global Studies from the University of Tokyo. During her free time, she enjoys expanding her palate in food and music.

Petreysha Macute, Client Success Specialist, Tradewing

Petreysha is a Client Success Specialist at Tradewing, where she focuses on empowering associations through thorough admin training and ongoing support, helping them leverage the platform to drive membership retention and engagement. With a proven track record in boosting these key metrics, she has played a vital role in helping associations achieve long-term success and growth. She earned her bachelor’s degree in Sociology from the University of the Philippines. Outside of work, she stays active by rollerskating, hitting the gym, or experimenting with new recipes in the kitchen.