Diagnosing PPC Performance Drops in an AI-Driven World

When you have to rely on AI-driven campaigns, any performance drops can be daunting; it’s not always clear why it’s happened or how to fix it.

We’re going to take you through how we diagnose performance drops, to help you pinpoint issues, from seasonality and competitor shifts to creative fatigue and more.

You’ll learn the steps to recover your Google and Meta performance and hopefully feel more confident that if performance drops again, you’ve got the tools to address it.

What you’ll learn:

• How to identify the root causes of performance drops
• Actionable diagnostics checklists for both Meta and Google Ads
• A deeper understanding of how AI-driven campaigns (PMax and Adv+) work

Join the conversation:

We will use polls, live chat and Q&A throughout to address your challenges and bring you into the discussion.

Partners