About this event
Generative Engine Optimization (GEO) is becoming a real visibility channel for brands, yet most marketing teams are still unsure where to begin or how it fits alongside their SEO work. This session gives you a grounded starting point and a clear view of what matters.
Join Daniel Castilho, leader of Prismic’s Growth team, for a practical walkthrough of the early GEO experiments teams are running today. Erin Simmons (they/them), Managing Director of Women in Tech SEO, will open the session to set the scene and stay on for a live Q&A with Daniel.
In this session, you will learn:
This is a marketing-first session. No technical knowledge required. You will leave with simple experiments you can run next week and a clearer view of how your content is interpreted by AI agents.
Bonus: All registrants receive the full recording and can request a free GEO audit showing where their brand appears inside large language models (ChatGPT, Gemini, Sonnet).
The Headless Page Builder that helps marketers build, optimize, and scale high-performing websites fast. Prismic’s new AI Landing Page Builder, works alongside any existing CMS, enables marketing teams to create and launch hyper-personalized, fully on-brand landing pages in minutes.