[MASTERCLASS] - Connecting service offerings with customers: the rise of the marketplace model

The service industry represents 74% of GDP in high-income countries.

The Marketplace (r)evolution therefore extends to services and allows platform operators to secure the service offering quality and consistency, generate more trust for the customers, operate in a more efficient way and to better follow up on activity and revenues, etc. 

We have combined our expertise with CocoLabs in order to discuss this booming trend, to present you the future of service offering and why the marketplace model is a key lever to better engage with your customers.