Sports Business Journal invites you to their event

Ball Tracking Technology and Its Applications

About this event

Wednesday, August 24 | 12:30 PM ET

Ball Tracking Technology and Its Applications

Today’s ball tracking technology has the potential to monitor plays, players and refs, while unlocking critical data for both greater fan engagement and athlete performance… as long as it doesn’t negatively affect the feel and movement of the ball. So how do you ensure this technology works the way you want it to? Join us for the next SportTechie Live, An Analysis of the State of Ball Tracking Technology and its Applications, to see what’s working now and the potential usages on the horizon. 

Featured Speakers

Dugald Macdonald is the CEO & Co-Founder of Sportable. Dugald cofounded Sportable in 2016 with long-time friend Pete Husemeyer. Before Sportable, Dugald worked in corporate finance in the mining industry in sub-saharan Africa. He holds two Masters degrees from Oxford University in the fields of politics and mineral resource investment.

Davyeon Ross has over 20 + years of experience in the technology sector. Ross is currently an Entrepreneur-in-Residence at R/GA Ventures and Co-founder, President & COO of DDSports Inc. of which ShotTracker is the first product. Davyeon also founded Digital Sports Ventures, a sports video syndication platform acquired by Digital Broadcasting Group, a top 5 Video Ad Network in 2011. As CEO of Digital Sports Ventures, Ross negotiated the rights to Division I college sports video across seven major conferences and set the strategy for the company’s portfolio of content and interactive technologies.

Max Schmidt is CRO and co-founder KINEXON's global sports division, KINEXON Sports. He combined his enthusiasm for sports and state-of-the-art technology during his studies at the Technical University of Munich and at the University of Augsburg before meeting KINEXON co-founders Alexander Hüttenbrink and Oliver Trinchera to establish KINEXON’s sports vertical. Today, Maximilian oversees the company’s partnerships and projects with more than 400 sports teams and leagues worldwide.

Registration is free. All registrants will receive a link to watch the recording once the session concludes. If you didn't register for the session, you can watch on-demand here.

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Hosted by

  • Team member
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    Joe Lemire Senior writer @ Sports Business Journal

  • Guest speaker
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    Davyeon Ross Co-Founder & President @ ShotTracker

  • Guest speaker
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    Max Schmidt CRO & Co-Founder @ KINEXON Sports

  • Guest speaker
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    Dugald Macdonald CEO & Co-Founder @ Sportable

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