From Broadcast to Betting: Examining Tennis’ Data-Driven Growth Strategy

Wednesday, November 2 | 3:00 PM ET

From Broadcast to Betting: Examining Tennis’ Data-Driven Growth Strategy

During this episode of SportTechie Live, we’ll examine the impact advanced technologies and data collection have had on the broadcast and delivery of ATP tournaments, as well as discuss the expansion of data-driven experiences for fans.

Featured Speakers

Brad Van Wely is the Chief Product Officer at IMG Arena. He joined IMG Arena in 2017 as VP of Product, having previously held similar roles at various global media and betting companies. Brad is responsible for IMG ARENA’s product development and innovation programs and is focused on reimagining the fan experience including the development of the award winning golf event centre.

David Lampitt is the chief executive of Tennis Data Innovations (TDI), a joint venture by the Association of Tennis Professionals (ATP) and ATP Media, the tour’s global sales, broadcast production and distribution arm. Lampitt joined TDI after almost a decade at data and broadcast solutions company Sportradar, where he most recently served as managing director of sports content and partnerships. Prior to that role, he was chief executive of English soccer club Portsmouth and spent seven years as head of financial regulation at the Football Association (FA). He also led Supporters Direct, a not-for-profit organization promoting good governance in sport.

Registration is free. All registrants will receive a recording of the webinar following the event.

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