Our Digital World: Getting In Front of Your Nonprofit's Supporters

Are you struggling to break through the noise in this digital age? Then it's time to step up your digital game! This panel will discuss tips, strategies, and trends in capturing the attention of potential supporters and in keeping existing ones engaged. Join us and learn how to create valuable content that truly resonates with your audience!

About the Sponsor!

Getting Attention helps nonprofits expand their impact and reach more people through Google Ads. Your nonprofit may be eligible for the Google Ad Grant -- and Getting Attention can help you at any stage of the Google Ad Grant process from application to re-activating lapsed Grants. From selecting keywords to managing ad campaigns to optimizing landing pages, the team at Getting Attention will take the work of online advertising off your nonprofit team's plate so you can focus on what's most important -- your mission.

Visit their website here to learn more!

Meet the panelists

Christina Edwards, Splendid Consulting

Christina Edwards is the Founder at Splendid Consulting. She is a marketing expert and coach who helps ambitious social impact business and nonprofits increase revenue, awareness, and engagement. She’s ever-passionate about equipping organizations to step into their expertise, be bold, and find their unique voice and audience online. Her packed-out workshops and courses spark enthusiasm, social action, and powerful results. Amplify Social Impact, her signature online course, teaches organizations how to make marketing movements that matter online.

Cliff Persaud, Kanopi Studios

Cliff Persaud is the Director of Creative Services at Kanopi Studios where he specializes in working with higher education and non-profit clients. Cliff delights in working with organizations to elevate their online presence, making complex challenges beautiful, functional, and optimized. With nearly 20 years of experience as a designer, instructor, and creative leader, Cliff brings a unique blend of creativity and strategic thinking. He’s active in the crafting of user-first full lifecycle experiences from initial discovery, through strategy, UX, creative and technical development to create sites that excite our clients and fulfill their objectives.

Ellen Bristol, Bristol Strategy Group

Ellen Bristol is the President of Bristol Strategy Group. Ellen Bristol considers herself a performance-management nerd and a geek for metrics. Or maybe the other way around. Her mission is to improve the success of nonprofit fundraising by adapting the most beneficial practices of high-performing sales team and their managers, to improve the performance of fundraising teams, including volunteers. She's known for her Leaky Bucket Assessment for Effective Fundraising, the only popular study of fundraising-team productivity in the sector.

Jessica King, Getting Attention

Jessica King is the Business Lead at Getting Attention, where she helps nonprofits acquire and manage the Google Ad Grant to expand their impact. Prior to her work at Getting Attention, Jessica worked in nonprofit and higher education organizations focusing on communication and digital marketing, and most recently in search engine optimization in the mission-driven sector. Jessica holds a master's degree in communication from Virginia Tech. In her free time, you can find her reading, building furniture, and hanging out with her cats, Benny and Olive.

What will be discussed?

• The nonprofit digital landscape
• Strategies for creating content that resonates with your audience
• Tools and resources to track and measure the success of your digital campaigns
• And so much more!

Who should attend?

While we firmly believe that anyone in the nonprofit sector could benefit from learning the importance of staying ahead in the digital world, nonprofit leaders, marketing team members, and campaign managers will find this panel the most pertinent.

Earn 20 Cause Coins Today!

When you register and join us live you will earn 20 Cause Coins which can be redeemed for discounts on software for mission-driven businesses and free consultations with industry experts! Learn more about Cause Coins and join NXUnite here.

Interested in being a panelist? Let us know via this survey.