Yodel Mobile invites you to their event

App Store Optimisation: Tactics, Trends & Beyond 2025 - Yodel Mobile & AppFollow

About this event

ASO foundations in 2025: What still works, what’s changing?

You know App Store Optimisation is key to growth, but with algorithms evolving and competition rising, what should you focus on in 2025?

Join Yodel Mobile and AppFollow on Wednesday, 24th September at 3.30pm BST for a practical, insight-packed session designed for businesses beginning their ASO journey.

In this live webinar, our experts will break down the fundamentals of ASO and reveal what’s changing this year, giving you the tools and strategies to set your app up for long-term success.

You’ll learn:

  • The essential elements of ASO and why it’s still a core growth driver
  • The latest updates shaping ASO, from algorithm changes to keyword clustering
  • How to optimise your app store listings for both Apple and Android
  • How to use tools and analytics to track performance, spot opportunities, and stay ahead of competitors

We’ll also wrap up with a live Q&A, so bring your questions or submit them when you register.

See you there!

Hosted by

  • Guest speaker
    G
    Kai Singhvi-Hanns Agency Growth Manager @ Yodel Mobile

    As Agency Growth Manager, Kai drives Yodel Mobile’s expansion by uncovering client needs and shaping solutions that deliver impact. With over 11 years of experience, he has a proven ability to align business goals with Yodel Mobile’s award-winning app marketing expertise.

  • Guest speaker
    G
    Yaroslav Rudnitskiy Senior Professional Services Manager @ Appfollow

    Yaroslav Rudnitskiy is a Senior Professional Services Manager at AppFollow. During his career, he has worked with top app publishers, helping them improve their visibility in stores, increase conversion to install, and outperform their competitors.

  • Team member
    T
    Arazoo Kadir Agency Growth Director @ Yodel Mobile

    As Agency Growth Director at Yodel Mobile, I drive business expansion, forge partnerships with global brands, and shape revenue strategy. With nearly a decade of experience in mobile marketing, I’m focused on scaling Yodel Mobile’s impact in the app marketing space.

Yodel Mobile

The Leading App Marketing Agency

Yodel Mobile by NP Digital is the leading app marketing agency providing App Store Optimisation, User Acquisiton, Mobile Consultancy, and Creative Studio services for mobile apps. Awarded App Marketing Agency of the Year 2024 they have launched and scaled over 1000 apps for leading clients.