About this event
What you're missing out on in your MarTech tool stack
Optimize your marketing tech stack. The key to growth is changing your stack.
In this webinar, you'll learn:
- Identify if a tool is right for you
- Analyze your stack to identify what's missing
- Use automation to increase conversions
- Identify your most valuable prospects in the funnel
- Prove to your boss that your efforts and tools are working
Learn the ultimate stack that converts more
- Martech tool stack:As tech advances, it's difficult to know which tech stack pivots are the right ones to make. You could be in the midst of a stackapocalypse if you add or remove the wrong tool.
- Marketing automation strategy: Your strategy is used as a way to deliver personalized messages to the right people before, during, and after they've converted in to a customer. So getting this right needs to be your focus today, not next year.
- Analytics and personalization: Dan will walk you through how to string up the tools, some of the hacks used to improve personalization and also how to report on your marketing like a boss.
The webinar will last about 45 minutes. Have questions? Send them in the webinar chat or join our CXL Facebook group here. It's a place for discussions about growth and optimization.
Hosted by
-
Guest speaker
Dan McGaw CEO & Founder @ Effin AmazingDM G
Dan is a seasoned growth marketing and analytics veteran with a passion and talent for helping companies extract and interpret the right data to grow their businesses. He is currently the CEO and Founder of Effin Amazing, an analytics and marketing stack agency specialized in using data and analytics tools to increase mid-funnel and bottom-funnel conversion rates. He is also the CEO and Founder of utm.io, a leading tool in helping brands track the marketing campaigns with UTMs.
