How to Activate New Audiences Across Your Fundraising Events

Are your fundraising events bringing in new people... or the same familiar faces?

Many nonprofits rely on the same audiences to fill seats, which makes growth harder year over year.

We’ll sit down with Laurie Hochman of Auctria to talk through how organizations are reaching beyond their usual circles and activating entirely new audiences.

We’ll explore what’s working right now across event promotion, where outreach tends to fall short, and how to turn new interest into actual attendance.

Join us to rethink how you’re filling the room.

What we'll discuss:

• Where nonprofits struggle most when trying to activate new audiences for their events
• How different types of events attract and engage different audiences
• What actually motivates new people to show up, not just click or express interest
• Where event outreach tends to fall short and how to close those gaps
• How to turn one event into ongoing momentum for reaching new audiences

📆 Spots are limited—save yours now. Recording included.

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📢 About the speaker 📢

Laurie Hochman | Director, Business Growth & Strategy at Auctria

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Laurie has a passion for helping groups exceed their fundraising goals. After using Auctria for many auction fundraisers, she joined the team to help others boost their auction fundraising for many wonderful causes.

“The beauty in what is done with the money raised with Auctria is what motivates me every day to help auction teams succeed. Hope all your bids soar!”