Prohibition invites you to their event
About this event
As any marketer will know, the most effective marketing activities involve video. In fact, so dominant is this medium that it now accounts for a staggering 82% of all internet traffic globally.
Sitting right at the centre of this is social video; deployed across a variety of social media channels and typically consumed via tablet or smartphone. Done properly, it can be a marketing game changer, supercharging your brand awareness and sales.
However, not all content was created equal. The nuance of each social network and the ever-rapid pace of change means that there is no one-size-fits all when it comes to video on social media.
This practical session will help B2C and B2B marketers get a grip on what works when it comes to social video, covering;
- Social video landscape at-a-glance; benefits and use cases
- Platform-by-platform social video comparison
- High production versus low production – which wins?
- Social video strategies explained, covering best practice
- Short form and reels
- Case studies – those who got it right (and wrong)
- Integrating video into your integrated marketing plan
Who’s it for?
Mid-level to senior PR and Marketing professionals from in-house teams, who want to gain a keener insight into how to make video work effectively for their campaigns or longer-term communications strategy.
Please note this event is not open to Freelancers or PR and social media agencies, unfortunately. The event is limited to two tickets per company due to limited space, if you wish to purchase additional places please contact events@prohibitionpr.co.uk
Award Winning PR & Social Media Agency Based in Leeds. We Help Brands Find Their Purpose Through Authentic & Engaging Story-Telling, Including Print Media, Press, Digital, Branding & Public Relations. Experts in B2C/B2B Communications, Crisis Managemen...
