Dolby OptiView invites you to their event
About this event
Join Dolby OptiView and industry thought leaders from Olympics, Fox, ITV, NASCAR, F1, and Google at StreamOn Summit to explore the latest trends and innovations in sports streaming. Our virtual live sessions will dive into the future of viewer engagement, advertising, large-scale events, and more.
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Willem De Saegher is a seasoned sales and business development leader with over a decade of experience in the video streaming industry. He currently drives strategic sales for Dolby OptiView in North America, helping tier-1 sports and media organizations navigate the rapidly evolving video landscape. With deep expertise in streaming and OTT workflows — from ingest over delivery, content protection, ad insertion to playback — Willem partners with customers such as the NFL, NASCAR and Hudl to deliver premium, consistent viewing experiences across every device and network. Prior to Dolby, he was VP Sales at THEO Technologies, working with broadcasters and VOD platforms across the globe including ITV, Olympic Broadcasting & Channel Services, FIFA, A&E Networks and Corus.
With over 7 years of experience in the tech industry, Rose is a skilled professional specializing in video-streaming technology, product marketing, and developer community management.
Rob has 10+ years driving digital innovation across global media and sports brands. He specializes in turning complex challenges into scalable, user-first solutions that deliver measurable business impact. At Formula 1, Rob leads the product strategy for F1 TV, shaping its evolution into a world-class OTT platform. He defines the vision, prioritizes roadmaps, and aligns cross-functional teams to create immersive fan experiences across the F1 Digital ecosystem. Previously, he spearheaded eCommerce growth at The Telegraph and led major CMS transformations at Hearst, consistently delivering results through strategic thinking and hands-on execution. Rob has launched new digital ventures, scaled platforms, and built products that engage millions.
Originally hailing from Ireland, Patrick Carroll currently serves as the Managing Director of Digital Technology at NASCAR, where he spearheads the digital technology strategy and leads a comprehensive team skilled in Web and Mobile App Development, Design, Project Management, and Quality Assurance. With a Bachelor of Science in Web Development and Technology, Carroll has dedicated his career to crafting front-facing digital products, ensuring that every innovation not only meets but exceeds industry standards. Under his guidance, his team continuously strives to transform digital interactions through focusing on fan and user experiences through state-of-the-art technology solutions.
Jerónimo is a manager in the Video Streaming Engineering team at ITV, where he drives the architecture and delivery of the broadcaster’s OTT platform, ITVX, ensuring high-quality, scalable, and secure streaming experiences for millions of viewers. With deep expertise in cloud-native infrastructure, video delivery, and platform resilience, he plays a key role in advancing ITV’s digital streaming capabilities. With over a decade of experience in video streaming and related technologies, Jerónimo has held senior technical roles at Celfocus (Vodafone), Applicaster, Verimatrix, and Vodafone Group. His background spans OTT solutions, Big Data, IoT, and Machine Learning, all underpinned by a hands-on, problem-solving mindset and a strong foundation in systems security and distributed architectures.
Sergey Podlesskiy is the New Media Senior Technical Manager at Olympic Broadcasting Services (OBS), where he oversees the portfolio of technical services, helping media right holding organizations build and enhance their OTT platforms for the Olympics. With over a decade at OBS, he has been instrumental in delivering the Olympic Video Player across five Olympic Games—from Rio 2016 to Paris 2024—ensuring seamless digital experiences for millions of viewers worldwide. Drawing on a rich background in broadcast engineering from major international sports events, Sergey brings deep technical expertise to the evolving landscape of digital media, helping shape how Olympic content is streamed and experienced across platforms.
Experienced, hands on video streaming leader with a passion for architecting streaming video solutions, building and guiding teams. I've been in the media streaming space for 20+ years and have a deep understanding of OTT video including transmission, encode, origin services, multi CDN delivery, streaming protocols and playback. I currently lead the digital video platform team at FOX that successfully delivered multiple large scale streaming events, including the Super Bowl LIX in 2025 to 15.5 million peak viewers.
Michel Roofthooft brings over 19 years of expertise in OTT engineering, distinguished by his forward-thinking approach and customer-centric leadership rooted in a strong technical foundation. With a background at Liberty Global, a leading multinational telecommunications company, and as Lead Technology and Co-Firestarter at TADAAM, Michel is dedicated to driving innovation in video technology. At Dolby OptiView, he does thought leadership webinars and talks on Server-Guided Ad Insertion (SGAI), sharing insights from his close collaboration with Google and industry partners. He excels in building strong client relationships, helping customers with ad insertion and monetization challenges, and delivering technologies that create substantial value for clients.
Lemu is a seasoned executive at Google focused on supporting strategic partners & business development centered on expanding the adoption of Google Ad Manager ad serving and programmatic monetization within the Media, Entertainment, and Telco & FAST verticals. As CTV Ecosystems Partnerships manager he coordinates directly with the Engineering, Product, and GTM teams to enable product solutions to help 3rd party technical partners and Google succeed in the fast moving Connected TV (CTV) space. He has 15+ years of experience spanning across strategy, business development, and operations within the media and technology sectors, with previous roles at prominent companies like Twitter, MTV Networks, Apple, and Myspace.
