[Strategy session] Cyber Weekend offer and promotion strategy (for entrepreneurs)

About this event: A strategy session is a thought-provoking session where you'll learn industry best practices to inspire your future marketing strategies.

Intended audience: entrepreneurs

Are you an entrepreneur or cofounder, looking to build a promotional strategy for Cyber Weekend? We know that offering incentives during the busiest retail period of the year can be important for your brand but we also know that not every brand’s standards allow for deep discounting. Come to this session to find a strategy that works best for you.

Doesn’t sound like you? Check out our small/medium business and midmarket offerings on the same topic.

Event description: This session is designed for entrepreneurs. In this session, we will discuss different promotional offerings to inspire your content calendar for Cyber weekend.

In this session, we’ll:

• Overview different promotional strategies
• Provide real examples of successful campaigns
• Present a calendar for planning Cyber weekend content
• Lay the framework for pre-Cyber weekend promotion testing

Session requirements:

• Active Klaviyo account

Tips for success:

• Use a second monitor or separate device so you can view both the webinar and your account
• Prior to the training, brainstorm promotional strategies you hope to implement this year