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The evolving role of stores in an omnichannel strategy

About this event

This session will dive into the interactions between digital and physical channels and the ever-evolving role of the stores.

It's no secret that the share of consumer spending taking place online has steadily climbed over the past decade. But is this trend more than a simple shift away from stores to e-commerce? Research shows that customers who engage across channels are often the highest spenders, and a strong omnichannel strategy can produce more of these high-value shoppers. During this session we will dive into some of the relationships and interactions between channels and examine the ever-evolving role of stores. Hint, they still matter...

With Bill McKeogh, Director of Client Services at Intalytics, and Pete Bacigalupo, Director of Client Services at eSite Analytics

Hosted by

  • Guest speaker
    G
    Z Z Director of Client Services @ eSite Analytics

    Pete is an accomplished account leader and motivated communicator with experience consulting with key stakeholders at organizations in retail, restaurant, education, and healthcare space – helping them effectively implement and utilize spatial analytics solutions.

  • Team member
    T
    Webinar Host Kalibrate.com

  • Guest speaker
    G
    Z Z Director of Client Services @ Intalytics

    For nearly two decades, Bill has guided his clients through the development and implementation of sophisticated analytic solutions designed to optimize store networks. His experience crosses multiple industries in support of clients across North America, Europe, and the Middle East.

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