À propos de cet événement
Why are your Google & Meta campaigns losing effectiveness?
Because the amount of usable data has collapsed: blocked third-party cookies, adblockers, browser restrictions…
Yet, some brands are staying ahead with a more modern and robust approach to tracking: server-side tracking.
In this webinar, Addingwell and DemandMore will show you how to scale your Meta & Google Ads campaigns using enriched, reliable, and privacy-first tracking.
Agenda
- How server-to-server tracking works
- How to leverage the data to bid effectively
- Case examples of the lift that server-side tracking can produce
Proposé par
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Membre de l'équipe
James Ensor Head of Sales @ AddingwellM
Addingwell
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