The Content Marketing Association invites you to their event

B2B Social Media Masterclass: The Anti-Social Network

About this event

Social media is a big draw for businesses looking to soften their public image and improve customer penetration. But how should businesses targeting niche audiences make the most of social networks built for easy reach and mass consumption?

What tips and tricks are there for maximising social output where time is at a premium and how can closing the doors to followers help meet business objectives. 

About Blayne and Cam

Blayne heads up the social media at Progressive Content, leading a team that won the 2019 CMA Award for Best B2B Social Media for their work with the RBS/NatWest Group. He has overseen the creation and development of the agency’s social output across several clients and platforms, which includes content strategy, campaign delivery, channel management and insight.

Cameron is the Head of Insight at Progressive Content. An NCTJ qualified journalist, he previously worked for the New Statesman and Press Gazette. 

Hosted by

  • Guest speaker
    G
    Cameron Sharpe

  • Team member
    T
    Rob John Managing Director @ The CMA

    I work with the content marketing industry, both in the UK and overseas. Working closely with publishers, agencies, and in-house content creators, the team and I are able to continuously help educate those in the industry, whilst engaging and growing the wider content community.

  • Guest speaker
    BP G
    Blayne Pereira Senior Social Media Manager @ Progressive Content

    Blayne heads up the social media at Progressive Content, leading a team that won the 2019 CMA Award for Best B2B Social Media for their work with the RBS/NatWest Group.

The Content Marketing Association

The Home of Content Marketing in Online, Mobile, Video & Print