About this event
Understanding the media landscape involves much more than accruing a database of publications, journalists and their email addresses. While there are myriad tools out there that can make gathering insights about hundreds of media targets easier, there’s one that stands out: Twitter.
From spotting media requests to trendjacking, Kristina will reveal the quick tricks she uses throughout the Twitterverse that will help you find media opportunities, target relevant journalists and ultimately save time on a daily basis.
About Kristina
With her background in PR, Kristina is dedicated to developing exciting content and stories that are newsworthy. She is especially passionate about pushing the boundaries of creativity and coming up with innovative ideas that can be translated into engaging campaigns across both traditional and digital media channels
Hosted by
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Guest speaker
Kristina Lazarevic Senior Digital PR Executive @ BuiltvisibleKL G
With her background in PR, Kristina is dedicated to developing exciting content and stories that are newsworthy. She is especially passionate about pushing the boundaries of creativity and coming up with innovative ideas that can be translated into engaging campaigns.
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Team member
Rob John Managing Director @ The CMAT
I work with the content marketing industry, both in the UK and overseas. Working closely with publishers, agencies, and in-house content creators, the team and I are able to continuously help educate those in the industry, whilst engaging and growing the wider content community.
