Considering the Google Ad Grant? Here’s How to Decide

You’ve heard nonprofits can get $10,000/month in Google Ads… but is it actually worth applying for, or just another system to maintain?

We’ll break down what the grant really offers, what it takes to run it well, and where organizations tend to hit friction.

This matters because when it’s done right, it can become a consistent way to get in front of people already searching for what you do.

What we'll discuss:

• What the Google Ad Grant offers (and what it doesn’t)
• What it takes to get started and stay compliant
• What results are realistic and what success looks like early on
• Where most nonprofits lose momentum (and why)
• When the grant makes sense and when it doesn’t
• A simple way to decide if it’s the right next step for you

📆 Register now to save your spot. Recording included.

Note: By registering for this webinar, you consent to receive communications from Getting Attention using the contact information you provide.

📢 About the speaker 📢

Malou De Gracia | Nonprofit Education Specialist at Getting Attention

Connect on LinkedIn

Malou is the Nonprofit Education Specialist at Getting Attention, where she helps nonprofits learn more about the Google Ad Grant and how to manage it effectively. With more than 20 years of experience, including more than seven years of experience in marketing and technology, Malou is well-versed in the demands of the digital era.

Prior to her work at Getting Attention, Malou was a moderator for a leading nonprofit education platform, where she planned and hosted free educational webinars on topics ranging from search engine optimization, donor engagement, fundraising tips, and more. Most recently, she worked in the mission-driven sector, advising organizations on improving their search outcomes. She brings that wealth of knowledge and deep understanding of the needs of nonprofits to her webinars for Getting Attention.

In her free time, you can find Malou collecting pottery (she'd make her own if she had the equipment!) and propagating her houseplants.