About this event
What does it look like to be a best-in-class insights team?
Insights teams should be the heartbeat of an organization — informing practically every strategic business decision from product development and innovation to pricing and advertising.
But not every insights team is set up for success. From limited resources to outdated tools, insights teams are often unable to meet all of the executives' needs for timely, robust insights.
To combat this, your MRX team (regardless of size or level of expertise) will need to adopt four key criteria that can enable you to become a best-in-class insights department, and elevate yourself and the role of insights by supporting executives' agendas with high-quality insights for every decision they need to make.
Join GreenBook and quantilope for a powerful roundtable discussion where you’ll discover key criteria to develop stand-out insights departments, and explore practical tactics to position your in-house research teams as critical strategic partners.
What You’ll Learn:
- Four key aspects that set best-in-class insights departments above the rest
- What MRX teams must do to keep up with their competitors
- Actionable strategies to develop and empower high-performing in-house research teams
Hosted by
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Guest speaker
Jill Remler Senior Client Development Manager @ quantilopeG
Jill Remler, the Senior Client Development Manager at quantilope, leads the organization's strategic accounts towards growth-oriented solutions while navigating complex organizations to connect teams and ideas. Prior to quantilope, Jill has held roles at Nielsen, Oracle and Moat while working with a number of global CPG brands. She holds a degree in Communication and Technology from Cornell University.
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Guest speaker
Michael Springer Associate Director, Customer Success @ quantilopeG
Michael has over a decade of experience helping businesses obtain the insights they need to achieve their strategic objectives. Michael has consulted across a wide array of industries, from FiServ to CPG, and has worked with firms ranging from start-ups to Fortune 100 companies. Michael has an MBA from Indiana University and pricing-focused education at MIT's Sloan School of Management. Michael currently serves as an Associate Director of Research Consulting at quantilope.
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Guest speaker
Beccah Rybalsky CEO & Founder @ Rybalsky Consulting GroupG
Over the last 25 years, Beccah has been leading research and analytics teams within the CPG, Retail, Logistics, and E-commerce sectors. She has worked in all aspects of research and data analytics, partnering with companies to leverage insights across functions. Companies she has worked with include Unilever, PepsiCo, Clorox, Amazon, Kraft Heinz, Kellogg’s, Kroger, Kao Brands, P&G, Ipsos, IRI & Nielsen. Beccah started the analytics efforts at Instacart and partnered with top CPG companies, evolving their e-commerce strategies. She has a passion for data and deriving meaning from it, to drive strategies forward.
