How the Pandemic Affected Mobile Game Ad Monetisation
Wednesday October 14th 2020 - 9am PDT
For 11am BST please click here
For 9am EDT please click here
Our panellists are:
- Moderator: John Speakman, Gamesforum
-
Sofia Gilyazova, Head of Ad Monetization, Socialpoint
-
Noelia Lopez Molina, Ad Monetisation Manager, Tilting Point
Join John, Sofia and Noelia as the discuss:
- What has been the major impact of the pandemic on Ad Monetisation?
- What were your expectations of players behaviour during Covid and how has it changed?
- How were you analysing player behaviour throughout the pandemic?
- How have you approached buying users during a pandemic?
- Did you see any differences In LTV?
- How are you segmenting players based on Ad Monetisation?