About this event
About this event: [Strategy session] A thought-provoking session where you'll learn industry best practices to inspire your future marketing strategies
Event description: Are you unsure about how rising inflation and decreased consumer spending power will affect this year’s Black Friday performance? You’re not alone: marketing during hardship is a fine line to walk as a brand. You want to meet (and exceed!) your business revenue targets, while still treating your customers with empathy.
In this session, we will: learn how to connect with your customers during times of uncertainty and stand out from the crowd with Black Friday strategies optimised for long-term revenue growth.
Attend this training if: you are an email or SMS marketer at a midsize or enterprise business and you want to discover data from 2,000 consumers and 350 brands across Europe to help you make this Black Friday your best yet.
Tips for success: come with an open mind and willingness to adapt your Black Friday strategy to the changing needs of your customers.
Hosted by
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Team member
Jemma O'Leary Sr. Customer Education Specialist @ KlaviyoT
Lover of cats, condiments, and sharing my marketing knowledge with the inspiring brands who attend our trainings. Creative writing in my spare time!
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Team member
Aubrey Harper Content StrategistT
I lead content marketing efforts across EMEA. When I'm not making content to educate fellow ecom enthusiasts, you can find me in one of the many London parks chasing after my squirrel-happy dog.
Klaviyo Live Training
Grow with KlaviyoKlaviyo is the customer platform that gives you control over your data and control over your business growth across email, SMS, push notifications, on site experience, and social media.
