Building a Successful Corporate Matching Gift Campaign: What Worked and What’s Next for Lehigh University

Matching gifts = a campaign supercharger…

Matching gifts are a powerful way to amplify your fundraising efforts and increase donor engagement. Building an effective matching gift campaign can lead to greater awareness and significant funding for your cause. What better way to learn the ropes than from your peers?

Join Stacy Devivo (Assistant Director of Information Processing) from Lehigh University and Double the Donation as they share their proven strategies for creating a successful matching gift campaign. Stacy will walk through how Lehigh University maximized their campaign during Matching Gift Month, collaborating across teams to engage donors with multiple touchpoints.

In this session, you'll learn:

✅How to authentically spotlight matching gift donors

✅Tips for promoting matching gifts on social media

✅How to incorporate matching gifts into your direct mail campaigns

✅How to refresh your matching gift emails and newsletters for maximum impact

Lehigh’s campaign not only raised awareness but also drove real results. Now, they’re ready to share their insights to help you do the same!

Can’t join us live? No worries; register any way to receive a recording straight to your inbox!