About this event
Search is often the first step toward care, and access truly matters.
We’ll explore how the $10,000 Google Ad Grant can help health and wellness nonprofits connect with people actively seeking care, guidance, and support. In a crowded search landscape, visibility can directly shape whether someone finds help or keeps searching. This session focuses on practical campaign structure, messaging, and measurement grounded in real-world health needs. Join us to make sure your Ad Grant is showing up when people need you most.
📆 Register now! Limited spots available. Recording included.
Note: By registering for this webinar, you consent to receive communications from Getting Attention using the contact information you provide.
What we'll discuss:
- Reaching people searching for care, guidance, and wellness support
- Building keyword strategies around health services, programs, and resources
- Writing ads that speak to real health needs with clarity and care
- Designing landing pages that guide people toward help, not confusion
- Using Ad Grant data to understand search intent and access needs over time
📢 About the speaker 📢
Malou De Gracia | Nonprofit Education Specialist at Getting Attention
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Malou is the Nonprofit Education Specialist at Getting Attention, where she helps nonprofits learn more about the Google Ad Grant and how to manage it effectively. With more than 20 years of experience, including more than seven years of experience in marketing and technology, Malou is well-versed in the demands of the digital era.
Prior to her work at Getting Attention, Malou was a moderator for a leading nonprofit education platform, where she planned and hosted free educational webinars on topics ranging from search engine optimization, donor engagement, fundraising tips, and more. Most recently, she worked in the mission-driven sector, advising organizations on improving their search outcomes. She brings that wealth of knowledge and deep understanding of the needs of nonprofits to her webinars for Getting Attention.
In her free time, you can find Malou collecting pottery (she'd make her own if she had the equipment!) and propagating her houseplants.
Getting Attention
Expert Ad Grant ManagementGetting Attention is the #1 agency specializing in Google Grant management for nonprofits. We offer expert advice and account management services to help nonprofits maximize their $10,000 monthly Google Ad Grant to reach new audiences.
