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Hear from Google and Adobe on how Progressive Web Apps can accelerate growth

About this event

For many online retailers, Progressive Web Apps (PWAs) are being placed at the forefront of digital transformation roadmaps.

PWA technology has been utilized by dominators such as AliExpress, Spotify and Lancôme for some time, and it was initially predicted (back in 2018) that it would take around 5-6 years for PWA to become the norm within eCommerce.

However, the pandemic accelerated the way in which consumers now shop online, and a greater emphasis has been placed on providing customers with faster, more flexible shopping options.

Join Adobe, Google and JH as they explore real-life case studies of how PWAs for retail have enabled results such as 23% turnover growth for online brands.

You’ll leave the webinar with a better understanding of the benefits of implementing PWA as well as actionable insights such as timeframes to deploy and return on investment.

Speakers:

Paul Skeldon, Editor - InternetRetailing

Penny McLachlan, Product Manager - Google

Jamie Huskisson, CEO - JH

Eric Erway, Group Product Manager, Adobe Commerce - Adobe

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    RetailX’s research covers the retailers and brands, sectors, markets, tools and people in multichannel retail and direct-to-consumer digital commerce. Our content is published with the help of our media partners InternetRetailing,Tamebay & EDelivery

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Retail news, research and analysis for ecommerce and multichannel professionals.