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6453: The Power of Stories with NIKE Alumni

About this event

6453 ALUMNI launched as an alumni-founded network of former Nike employees and former Nike-sponsored athletes, and was designed to activate their connections around the world, help alumni access best-practice learning, and amplify a collective desire to do good.

Join us for an engaging discussion with network co-founder Jana Panfilio and fellow Nike alumna Micha Cooper-Edwards, founder and CEO of Soleil Space, to discuss how they use storytelling and alumni spotlights to engage, include and inspire its members as they transition from one stage of their careers to the next - and why everyone has a captivating story (even if you weren't in the NBA).

Topics will include:

  • Building a program to engage your community in a highly personal way
  • Inclusivity considerations when defining your alumni
  • Crafting tailored communications for diverse sub-groups
  • The methods and benefits of creating connections within a network

Hosted by

  • Guest speaker
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    Micha Cooper-Edwards Founder, CEO @ Soleil Space

    Micha is a media entrepreneur with a vision to unite and empower the world’s diverse diasporas through the connective and enlightening power of media. Micha established a 15-year multinational marketing career leading international growth of iconic global brands like NIKE, Jordan, PepsiCo, Diageo and Moët-Hennessy. In 2017 she founded Soleil Entertainment; a transcultural media company specializing in film and television production elevating stories and creators of the Global South diasporas of Asia, Africa, the Caribbean, Latin America, and the Middle East.

  • Guest speaker
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    Jana Panfilio Co-Founder and President @ 6453 ALUMNI

    Jana Panfilio spent nearly 30 years at Nike. She held roles across Administration, Communications, Marketing and Sustainability with a focus on Innovation at their world headquarters offices in Beaverton, Oregon. She deepened consumer knowledge and strengthened Nike’s strategic foresight. Jana worked with best-in-class insights and creative agencies around the world to bring new brand experiences and marketing initiatives to life. Jana was responsible for setting the creative direction across Nike global sustainability teams. She was committed to translating sustainability challenges into innovation opportunities through compelling visual imagery and meaningful content.

  • Team member
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    Emma Sinclair MBE Chief Executive Officer @ EnterpriseAlumni

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