Ren invites you to their event

The loyalty play: Using philanthropy to deepen client relationships during business exits

Wednesday, May 14th 2025 - 3:30 PM (GMT) -
  • 37Days
  • 12Hours
  • 58Minutes
  • 13Seconds
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About this event

Presenters: Carla Comstock and Craig Buchanan

Date: Wednesday, May 14

Time: 11:30-11:45 am ET

When your client is preparing to sell their business, it’s not just about the numbers. It’s personal. It’s emotional.

Most advisors miss the chance to go deeper because they don’t ask the legacy question. But you can. And when you do, you’re not just a financial expert, you’re a long-term partner.

In just 15 minutes, you’ll learn how to:

  • Ask the one question that unlocks loyalty
  • Turn a transaction into a lifetime relationship
  • Strengthen trust across generations

This is part of our 3-part Philanthropy QuickHits series on business exits.

Join us for the full lineup:

May 21: Save big with pre-sale tax strategies

May 28: Tactical toolkit for complex business gifts

Sign up now and start leading the conversations that matter most.

Hosted by

  • Guest speaker
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    Craig Buchanan BDE, Complex Assets @ Ren

    Craig Buchanan partners with advisors and family offices to structure charitable gifts of business interests, private equity, and impact investments. He brings deep experience from his work designing custom portfolios at CapShift.

  • Team member
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    Carla Comstock Charitable Strategist @ Ren

    Carla Comstock, a licensed financial professional, has over a decade of expertise in financial services. As a Charitable Strategist at Ren, Carla works closely with institutional clients to drive the growth of Donor-Advised Fund (DAF) programs.

Ren

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