Get Found: How to Boost Your Nonprofit’s Search Visibility

Don’t let low visibility keep your mission in the dark.

This session breaks down how to improve your nonprofit’s visibility on Google—through both search results and Google Ads. For nonprofits, better visibility means more donors, more volunteers, and more impact. We’ll walk through simple fixes and smart strategies that help your mission show up more often when people are searching. Grab your spot and let’s get your cause the attention it deserves.

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In this webinar, we'll explore:

🔍How search engines and Google Ads interpret your site

🔍Visibility mistakes that hurt both organic and Ad Grant performance

🔍Easy on-page updates to improve rankings and ad relevance

🔍How to sync Ad Grants and organic search to drive more qualified traffic

📢 About the speaker 📢

Malou De Gracia | Nonprofit Education Specialist at Getting Attention

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Malou is the Nonprofit Education Specialist at Getting Attention, where she helps nonprofits learn more about the Google Ad Grant and how to manage it effectively. With more than 20 years of experience, including more than seven years of experience in marketing and technology, Malou is well-versed in the demands of the digital era.

Prior to her work at Getting Attention, Malou was a moderator for a leading nonprofit education platform, where she planned and hosted free educational webinars on topics ranging from search engine optimization, donor engagement, fundraising tips, and more. Most recently, she worked in the mission-driven sector, advising organizations on improving their search outcomes. She brings that wealth of knowledge and deep understanding of the needs of nonprofits to her webinars for Getting Attention.

In her free time, you can find Malou collecting pottery (she'd make her own if she had the equipment!) and propagating her houseplants.