The Content Marketing Association invites you to their event

Have you ever... produced a podcast?

About this event

Engagement with podcasts has more than doubled over the last five years, with 7.8 million people now listening to them in the UK alone, and appetite for them continues to grow. Podcasts are a great marketing medium generally, but are also a way for individuals to create a compelling personal brand, or promote their subject matter expertise.

Svein Clouston and Rowan Morrison, Co-Founders of brand purpose agency Rationale, have extensive experience producing podcasts for clients, and also have their own successful podcast, Have You Ever...? They'll share their insight on where to start with podcasting, learnings on what does and doesn't work, and how to attract the attention of 1980s power ballad singer Michael Bolton.

Outside of this, they also produce a podcast called Have You Ever? based on recommendations and friendship: https://podcasts.apple.com/gb/podcast/have-you-ever/id1447119020 

Hosted by

  • Team member
    T
    Rob John Managing Director @ The CMA

    I work with the content marketing industry, both in the UK and overseas. Working closely with publishers, agencies, and in-house content creators, the team and I are able to continuously help educate those in the industry, whilst engaging and growing the wider content community.

  • Guest speaker
    G
    Rowan Morrison Rationale

  • Guest speaker
    G
    Svein Clouston

The Content Marketing Association

The Home of Content Marketing in Online, Mobile, Video & Print