About this event
AI has promised to make us more productive, more quickly than ever, especially when it comes to social intelligence. However, if used incorrectly it can be more of a hindrance than a help. The key to success is blending the efficiency of AI systems with human expertise to access deeper insights more easily.
Join Convosight as they demo their latest feature, ConvoTrack.ai, an AI-powered social intelligence platform built to decode video-first consumer conversations across Instagram, YouTube, and TikTok. They’ll take you through real-world use cases wiht their client from Unilever to explain how their technology can support your social intelligence practice.
You'll hear more about how Unilever found insights on what resonates with Gen-z vs Millennials to develop a more engaging content strategy across Skincare, Beauty, Makeup/Fashion. Exploring content, tonality, understanding Semiotics (what they wear), their tendency towards sustainability as the key themes helped Unilever to build a refined content strategy.
During this live demo you’ll also:
✅ See how their Agentic Q&A Framework delivers instant insights, from identifying content themes that resonate with consumers to uncovering emerging trends and whitespace opportunities in specific categories.
✅ Experience how the platform can be used to tackle real-world use cases
✅ Hear from a global CPG (Univelver) brand about how they’re currently using ConvoTrack across their business
Register now!
Hosted by
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Guest speaker
Tamanna Dhamija CEO & CoFounder @ ConvosightG
Tamanna Dhamija made the bold move from a successful career in Investment Management in New York City to entrepreneurship in Delhi. She founded Convosight, the world’s first insights-driven platform for community marketing. Under her leadership, Convosight has grown to serve over 130 major large consumer brands in India and internationally. Six months ago the company launched Convotrack, a Gen-AI-based Social and Influencer Intelligence platform that analyzes short-form video content across social channels like Instagram, YouTube, TikTok to decode emerging trends across content, creative and influencers. These insights are leveraged by research and brand teams across large enterprise like Unilever, P&G, Abbott, etc for Consumer Understanding, Innovation, Content & Competition strategy to scale and efficiencies in their influencer marketing programs.
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Guest speaker
Maanav Mohan Senior Director Client Partnerships @ ConvosightG
Passionate marketing leader and entrepreneur with a proven track record of turning digital strategies into multimillion-dollar successes. Over 9 years, I've navigated the ever-evolving landscape of martech, helping brands forge meaningful connections with their audiences. As Director at Convosight, I lead efforts to help enterprises foray into the untapped world of digital communities. We're not just driving brand advocacy; we're creating tangible value for both clients and communities. In this role, I've cultivated relationships with C-suite executives to drive significant revenue growth from top-tier clients such as Reckitt, Haleon, P&G, Colpal, Landmark Group, Berger Paints and more.
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Team member
Jillian Ney Founder @ The Social Intelligence LabT
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Guest speaker
Nikita Naik Senior CMI Manager Social and Business Analytics @ Hindustan Unilever LimitedG
The Social Intelligence Lab
Advancing the value of social and internet data as a source of insight.We are a global community dedicated to advancing the value of social and internet data as a source of insight.
