Influencer Marketing in a Post Pandemic World

Influencer marketing has been described as “the next big thing”, while today, eight out of 10 marketers say they plan to use influencer marketing in their strategy in 2022 and nearly two-thirds (64%) believe Word of Mouth marketing is more effective than traditional marketing.

Now, Prohibition, the CIPR’s Outstanding PR Consultancy 2019-20 and winner of Best User of Social Media in 2021, is hosting a free breakfast webinar where we will present case studies and key learnings on the important issue following the world's response to Covid-19.

While influencer marketing is powerful, many marketers across the nation face difficult challenges, including; how to identify the right influencers; how to structure an effective engagement strategy; and how to choose the correct metrics and measurement.

This important free webinar will help you:

Learn how to identify the right influencers; the influencers who have the greatest clout over purchase decisions and ability to positive change perceptions for your company, brand, products, and services

Gain insights on how to engage influencers and advocates; what types of strategies, programs, and tactics work best; whether you should reward influencers and, if so, what types of rewards work best.

Effectively transform influencers into advocates.

Understand how to measure the performance of your influencer marketing programs; what metrics should you use and what measurement approach makes sense.

Please note this event is not open to other PR, digital or social media agencies. The event is limited to two tickets per company due to limited space, additional places can be reserved at £29.99 per person - to book extra places please email lisa@prohibitionpr.co.uk.

FIVE KEY TAKEAWAYS

1. A closer look at influencer marketing strategies
2. The key components of Influencer Marketing
3. The Top 5 Do's and Don'ts of influencer marketing
4. The best three ways to get more from influencer marketing
5. A top tool for use on Influencer marketing

WHO WILL THIS BE RELEVANT FOR?

Marketers responsible for; influencer or advocate marketing, reference programs, online or digital marketing, brand awareness, demand generation, brand and customer loyalty/retention would benefit most from attending.

Join the conversation for this online by using the #hashtag: #prohibstrategy