FitGrid invites you to their event
About this event
Effective communication is the key to building and maintaining strong relationships with your customers through their journey with your studio.
Knowing what to say, how to say it, and when to say it, is critical for success. From a prospective customer’s initial curiosity about your studio, to committed members, there are critical touchpoints that help to establish effective customer lifecycle communications along the way.
When you master your communications, you optimize customer loyalty, as well as bolster revenue and retention for your business.
What we’ll cover:
Crafting Persuasive Emails:
Learn how to write engaging emails that not only attract your customers’ attention but also drive action and loyalty. Discover the power of personalization and targeted messaging to make each email feel tailor-made for your recipients.
Mastering Text Messaging:
Texting is by and large one of the most effective communication tools for a studio. Discover how to effectively use text messaging to keep your customers informed, engaged, and delighted. We’ll share best practices to avoid common pitfalls and make the most of this direct communication channel.
Creating Captivating Content:
Content is king, and we’ll show you how to leverage it to tell your studio’s unique story. From blog posts to social media updates, you’ll gain insights in creating shareable, relatable, and valuable content that resonates with your audience.
Nailing Social Media Distribution:
Unlock the potential of social media platforms to build a loyal community and amplify your studio’s message. We’ll explore social media content strategies, posting schedules, and engagement techniques to maximize your studio’s reach.
Building an Omnichannel Strategy:
Learn how to seamlessly integrate all communication channels to deliver a consistent and delightful customer experience. We’ll discuss tools and technologies that can streamline your efforts and make managing multiple channels a breeze.
Hosted by
Catalina Zbar (she/her) is the founder of Telomere Consulting, a specialty consulting and marketing agency that serves boutique fitness and wellness studios around the world. Telomere has assisted hundreds of studios through their business consulting, email & text marketing, and social media services in such industries as yoga, pilates, barre, bootcamp, HIIT, spin, martial arts, and more. With over 45 years of combined experience in the industry, Catalina and her team marry data-driven business assessment with forward-thinking, innovative marketing solutions to enable studios to increase acquisition, improve retention and drive sales.
FitGrid helps studios manage interactions among staff, instructors and clients so customers get that special attention that drives revenue and retention.
