airfocus invites you to their event

Kicking Off 2022 by Setting Your OKRs Right

About this event

Objectives and Key Results - or OKRs, are currently being adapted by most organizations, especially tech companies, but some might fail to realize that just using the framework won't guarantee you success. To set OKRs properly and to use them effectively, it requires a clear understanding of the framework from the leaders to every team member.

Join our panel of product experts, who have had years of experiences of working with OKRs in product teams, to discuss the whys, the best practices and the common misconceptions of OKRs.

Meet our speakers:

Robin Zaragoza - Robin has been delivering product for the last 12 years at companies of various sizes, eBay and TripAdvisor included. Robin is now Director at The Product Refinery, a consultancy focused on helping SMEs solve problems of product strategy, organisational structure & process alignment.

Bernhard Hecker - With more than 30 years of experience as product manager and leader, Bernhard helps organizations to establish a product thinking culture and to grow success and efficiency. He also helps organizations of other professions, like sales or HR teams, to understand how they can benefit from ‘product thinking’.

Kent J McDonald - Kent writes about and practices software product management. Kent practices his craft with a variety of product teams and provides resources for product people at KBP.media and Product Collective. When not writing or product managing, Kent is his family’s #ubersherpa, listens to jazz and podcasts, and collects national parks.


Hosted by

  • Guest speaker
    G
    Kent McDonald Writer & Product Manager @ KBP Media

  • Guest speaker
    G
    Robin Zaragoza Director @ The Product Refinery

  • Guest speaker
    G
    Bernhard Hecker Director @ Value.Digital

airfocus

A platform built for the new way of doing product management.

Product management made easy with a flexible platform that helps you manage strategy, understand user needs, prioritize, and align your teams around clear roadmaps.