Keep Customers Close: Using Communities to Understand Customer Needs

Keep your Business Moving; Digital Communities ensure you’re speaking to your customers in real-time

It’s always important to stay in touch with your consumers, but in times of crisis, more so than ever. Sentiment and needs change quickly; brands need to be aware of what people are thinking in the moment. Digital communities provide a timely, ongoing way to connect with people who matter most.

Toluna can enable you to learn quickly what your customer thinks and feels in an online setting.

In this webinar, you will learn:

• You’ll learn how marketers have used communities to ensure that they’re keeping customers close when face-to-face may not be an option.
• Message testing is more important than ever and consumers can weigh in on early stage messages.
• Consumers often need a sounding board, and communities can be ideal.